How to correctly wash your Merino clothe?

Please follow the instructions on the knitwear label when available.


Your garment is better machine washed in the machine on wool or gentle/delicate cycle with specialised wool detergent.

Avoid hand washing as it stretches and misshapes the piece of knitwear when it is agitated by hand.

Fine Merino would prefer cold water.

With Possum Merino garments:

Wash Cool

    • Wash with like colors together (separate lights and darks)
    • Use regular wool detergent
    • Do not use hot water - cool water is recommended

Cold rinse well. Do not wring or squeeze it. In this regard, machine washing on a wool or delicate cycle over hand washing.


To dry your knitwear, lay it flat (not hanging) to help it retain is shape. Avoid direct light in the shade to keep the authentic colour and to safeguard against uneven fading.

    Do not tumble dry.


   Iron on "Wool" setting (or max 150° C)

    • Iron on "Wool" setting (or max 150° C)
    • Warm iron with a damp cloth.
   Do not use Bleach  
    • Never!  Do not use Bleach.
    • Do not use Fabric Softener.

   Professional Dry Cleaning

    • Professional Dry Cleaning is totally fine if that's the way you roll. 
    • Cashmere garments are to be clean this way only.

Do not hesitate to contact us should you have further query.


Know Our Types of Wool

Merino Wool

Merino sheep are typical from New Zealand. Their wool is very long which means the yarn can be spun into a very fine thread to make this super light garment, able to be worn all year round. Its natural properties are remarkable for its durability, softness and flexibility, more than traditional, coarser fibres. It is incredibly gentle next to your skin.

Unlike synthetic fabrics, merino is an active fibre that reacts to changes in body temperature helping to stay warm when the weather is cold, and cool when the weather is hot.

In contrast to synthetics, Merino wool can absorb moisture vapour, which means less sweat on your body. It is also much better at protecting you from UV radiation than most synthetics and cotton.

Merino wool is extremely easy to care for. Merino fibres have a natural protective outer layer that prevents stains from being absorbed. And because Merino wool tends not to generate static, it attracts less dust and lint. Merino is very elastic too, so requires less ironing than many other fabrics.

At a microscopic level, each Merino fibre is like a coiled spring that returns to its natural shape after being bent. This gives our merino garments a natural resistance to wrinkles so they are perfect for those who love to travel.

Every year our country’s merino sheep produce a new fleece, making Merino wool a completely renewable fibre source.


Possum Merino 

Possum Merino is a blend of possum fur and merino wool, and is unique to NZ. It is also called "Cashmere of New Zealand”.

Possum fibre has no scales and is hollow, which gives both lightness and warmth, compared to other natural fibres of a similar micron.

The uniqueness of Possum fibre is that it won’t freeze, thanks to the hollow core inside like a double-glazing with superior heat retention. The only fibre on the planet known to have the same characteristic is Polar Bear fur.

In addition, Possum fibre is silky to handle providing an instant feel appeal unlike any other fibre. You will feel very comfortable wearing it.

As Possum fur is low-pill and anti-static which means the garment can be worn throughout the years and still look as new as the day it was purchased. It is extremely resistant and don’t show creases.

The brushtail possum was introduced to New Zealand in the 1850s and is creating a great deal of damage on our natural wildlife and native forest.

The need to control the number of possums to protect our native flora and fauna saw the development of a specialised natural fibre.



Alpaca is animal which is a type of camel. Soft and beautiful, Alpaca fibre is one of the most luxurious fibres in the world.

Its most remarkable quality is its softness. This is due to the fact it has less scales on each individual fibre, so their fibre is even softer and more luxurious on the skin.

The lack of scales and smoothness of the fibre also gives Alpaca a natural brightness as the smoother surface reflects the light better.

Suri reflects the light like a mirror and is renowned for its deep lustre, as well as its luxuriously smooth feel. In Incan times, Suri Alpaca fibre was reserved for royalty, and we think you and your loved ones deserve the same luxurious feel.

Alpaca is known to be extremely warm. Their fibres are with a central core and their cells will form air pockets which assist insulation.

Couple this with its softness and you have almost the perfect fibre, especially for stylish basics that are worn and washed often.

It has also been long observed that Alpaca is very water resistant too. In addition, it wicks moisture away from the body in knitted and woven fabric.

The fact that Alpaca has half the moisture retention as wool may be why it is felt to be more comfortable and breathable by its wearers.


Cashmere is one of the most precious and luxurious fibres in the world. It owns delicate softness and incredible warmth. The resistant fibres are spun into lightweight fabrics.

Cashmere is hair not wool. This means it is a hollow fibre which traps warm air inside making cashmere one of the warmest fibres. It is a very precious fibre and in limited supply.

The best cashmere comes from Mongolia. Tribesmen comb the hair from the belly of the goat and it takes the hair of dozens of goats to knit a garment.